Rejuicenating the Aisle
In a juice aisle filled with sameness, it was time for Lakewood Organics to come to the forefront. They don’t just sell juice. They sell 85 years of philosophy about why juice is the vital, vibrant ally to help you feel good. So we coined a new word, “Rejuicenation,” that elevates the functional benefits of Lakewood juice to a higher ground and demonstrates how the brand restores consumers back to good.