Boulder County Farmers Markets
Thanks to Boulder County Farmers Market for use of their images.
Expertise: CPG brands
What inspires us about our new client partners, like Trout Unlimited and Tipping Point Community?
Another summer, another batch of new clients we’re thrilled to call partners. It’s always energizing to kick off fresh projects with passionate teams working to make the world a better place. And our newest clients are doing big things to build, restore, feed, teach, and strengthen the world around them. The entire Vermilion team is … Continued
Who are the leaders shaping small businesses in Colorado?
Colorado Small Business Leaders Are Shaping the Future of the Front Range Economy Colorado’s small businesses are the backbone of our state’s economy. According to the SBA Office of Advocacy’s 2025 Colorado State Profile, small businesses make up 99.5% of all Colorado businesses and employ nearly 1.2 million people — roughly half of the state’s … Continued
Wana Brands
Wanderous by Wana A digital marketplace for modern online shopping As part of our continued partnership with Wana Brands, we developed the e-commerce marketplace Wanderous. The e-commerce sub-brand is the first digital marketplace where you can easily shop and compare hemp products, and it’s meticulously curated by the experts at Wana—so you know every product … Continued
Which CMS should I choose for my new website, and why is it WordPress?
When planning a new website project, one of the questions we hear most often is: “Why WordPress?” Or: “Should we use Squarespace instead? What about Drupal?” This article is your go-to answer. It’s our one-stop overview of why we choose WordPress as our standard website content management system (CMS), how it compares to other platforms, … Continued
Tidy Cats Breeze®, for Purina
How can a character-based approach give your brand an authentic personality?
Brands are businesses, AND we know brands can also hold privileged places in our lives. We bring them into our homes; we play favorites among them; we give them our money in exchange for products or to forward the causes we believe in. With so much integration into our day-to-day, strong brands aren’t just brands. … Continued
Quinn
What sets Vermilion apart is their ability to move seamlessly from insight to execution. Their work was grounded in deep consumer understanding, and they consistently asked the right questions, pushed our thinking, and delivered highly relevant, clearly differentiated creative in a crowded category.” Beth Hunsicker Parker, VP of Marketing 2024-2025
How is AI affecting the search landscape, and what should I do about it?
We’ve all read the stories and listened to the podcasts. AI is everywhere, and it’s changing everything. SEO is dead, and computers are going to take your lunch money. While there’s truth in most of these, the level of hyperbolic fear-mongering seems to be a bit out of control. We are certainly in the thick … Continued
Who are some new client partners we’re excited to support?
Teaming up with purpose-driven clients is why we at Vermilion show up every day. Every handshake and kickoff call is a reminder that our branding and marketing work matters most when it helps amazing organizations fulfill their missions. Lately, the universe delivered: we’re grateful to welcome a seriously inspiring crew of new partners, each one … Continued