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Quinn

BUSINESS CHALLENGE

Re-introduce Quinn to support the brand’s next phase of growth.

THE DETAILS

Quinn filled pretzels aren’t just crazy delicious, they’re a force for good in the food system with fanatical food ethics and responsibly-sourced ingredients. With new packaging and brand platform in hand, the Boulder-based B Corporation was poised to activate its next phase of growth and stronger storytelling and new product launch support.
We executed a top-to-bottom visual identity and copywriting makeover to bring the new platform, Get Your Fill, to life including: website and E-commerce redesigns; retail media creative; email and social strategy and creative; tradeshow booth design; custom photo and video shoots; and product innovation support.

SERVICES

  • Website
  • Amazon creative
  • Photo & video
  • Email
  • Brand collateral
  • Trade/Sales materials

 

WHY WE’RE PROUD TO PARTNER

  • Uses only real, simple ingredients
  • Improving farming practices & supply chains
  • Female-founded & fellow B Corp
39%

 increased website engagement

65%

email open rate

19%

higher Instacart ad view-through rate than industry benchmark

What sets Vermilion apart is their ability to move seamlessly from insight to execution. Their work was grounded in deep consumer understanding, and they consistently asked the right questions, pushed our thinking, and delivered highly relevant, clearly differentiated creative in a crowded category.”

Beth Hunsicker Parker, VP of Marketing 2024-2025

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