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SHOWCASING THE FORCE MULTIPLIERS.
by Bob Morehouse, CEO
April 18, 2012
The Robert Wood Johnson Foundation has set out an enormous mission: namely to improve the health and health care of all Americans. Luckily, as the fourth largest US foundation, and clearly one of the smartest, RWJF is up to the task. We’re creating a Facebook campaign that spotlights some of their most innovative grantees each month—ones that have outsized impact on their respective communities. Using infographics to communicate the work and its context, we’re helping RWJF reach new audiences that may not normally cross their path on the web.